Close
  • This field is for validation purposes and should be left unchanged.
  • This field is for validation purposes and should be left unchanged.
  • This field is for validation purposes and should be left unchanged.
Close

Junior Designer

Are you looking to kickstart your career in the industry? We are after a full time junior designer to join our growing creative department in the centre of Leeds. If you are someone who is skilled in the full creative cloud, including Indesign, Illustrator, After Effects and Photoshop, we want to hear from you. You’ll […]

Find out more

Social Media Manager

We want someone with a real passion for social and a drive to keep improving on what we do and how we take our social to the next level.

Find out more

Social Media Executive

What matters is that you have a real passion for social and want to be part of creating exciting and engaging campaigns for some big brands.

Find out more

Make an enquiry

We are hiring

Hisense

Hisense

Tactics that outplayed Coca-Cola at the Euros

Rigorous Insight

Relatively new to the UK, Hisense, the Chinese TV giant, needed to make a name for themselves here.

What better way to this nation’s heart than the beautiful game? As a proud sponsor of UEFA Euro 2016, we realised this was Hisense’s golden opportunity to get everyone onside.

Inspirational Ideas

To win the nation’s support, we created The Hisense Big Giveaway. With flash competitions, video promotions and a ‘follow to win’ campaign on Twitter, Hisense made the Euros extra exciting. By doing all this and giving fans a chance to win a VIP trip to Paris for the final, they were well in with the footy crowd.

Real Results

Hisense’s social media following grew by 1,100%. There can’t have been many who didn’t know the brand’s name, with the campaign receiving over 10 million impressions. They even beat Coca-Cola, Adidas and McDonald’s in Marketing Week’s Brand Agility Index for Euro 2016, coming 3rd.

View all projects

The little things are a big deal at ABI